Category Archives: Marketing

Digital marketing manager joins Empica to boost clients’ online presence

Empica, one of the region’s longest established PR agencies, has taken on its second new team member in less than a month with the appointment of Jo Laws as digital marketing and online manager. Jo, pictured, who studied Marketing Management in Cardiff, will head the agency’s digital team which delivers stories for clients on the web, manages social media accounts

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Slam dunk! Mr B & Friends scores another top sports rebrand campaign

British Basketball has appointed Bristol marketing agency Mr B & Friends to create its new brand identity as it targets additional funding. The agency, which relocated to Temple Quay from Bath 10 months ago and now employs 43 people, has a strong track record in sports branding, including working with Bath Rugby’s Junior Member Club, Bristol Sport, Fulham FC and

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Experienced client services director joins Armadillo CRM as it aims for further growth

Armadillo CRM, the Bath-based customer relationship marketing agency, has appointed Steve Jefferys as client services director – the first job it has created since its management buy-out in February. Steve, pictured, worked for 13 years in London agencies, including CHI & Partners, Kitcatt Nohr, Proximity London and TMW, before moving to the South West.  At Armadillo he heads the client

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Bath tech firm’s app will help city’s Minerva’s Owls sculpture trail soar to new heights

Innovative Bluetooth technology developed by Bath firm Blispa will make this summer’s Minerva’s Owls public sculpture trail in the city the UK’s first fully interactive attraction of its kind. Beacons from the firm will allow visitors to interact with the super-sized owl sculptures that will perch around Bath and surrounding towns between June and September.  Visitors will be able to

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London calling for Bath web designer as he prepares to make his marathon debut

Bath-based web and graphic designer Craig Gill has swapped his Mac for trainers as he prepares to run next Sunday’s London Marathon for the first time. Craig, pictured, who works at Bath PR agency Creatrix, is taking on the challenge in memory of his grandmother Audrey, who died earlier this year from cancer. He will be raising funds for Cancer

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Engineering group finds room in Colston Hall’s cellars to boost its support for Bristol’s musical talent

Global engineering technology firm Renishaw has strengthened its support for Bristol’s iconic music venue Colston Hall by agreeing to sponsor a room in its new education suite. The room, which has not yet been named, will be created in the venue’s unused Victorian cellars as part of the £48.8m transformation of the building. The room will be used for a

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IBM praises Bath agency’s African tech-led humanitarian aid project

A tech-based project to improve humanitarian aid efforts in Africa has earned Bath‐based multi‐service marketing agency Edit recognition from IBM. Edit’s solution speeds up the mapping process so that teams can quickly provide humanitarian assistance and also address issues such as female genital mutilation, early marriage, and gender‐based violence that hold back some African communities.  The project was praised by

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